Sales managers have a pretty tough job, and it’s getting tougher all the time given a variety of factors; from the economy to reduced customer budgets to more sophisticated buyers to more complex sales environments and to other similar difficulties. Most managers are familiar with the day-to-day “administrative” functions of the role. This includes working on deals with their reps, compiling weekly forecasts, reviewing opportunity status, measuring daily activities (calls, meetings, etc.), reporting for management and more. But there’s another side of management that some managers don’t know about, aren’t able to do or just don’t like to do, and that is Coaching and Sales Training.
The Sales Manager’s Challenge
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